# Kommon Poll Metrics — Core Metrics Guide

> Understand the six main Kommon Poll metric groups used across dashboard tiles and reports.

This guide explains the six main Kommon Poll metrics. It focuses on the primary definitions so you can read the dashboard tiles with confidence.

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## 1. Mentions

Measures how many times your brand, keyword, or topic was mentioned. Mentions reflect the overall conversation volume and activity.

## 2. Influence

Shows how powerful or authoritative the mentions are. Higher influence values come from strong profiles, pages, or creators.

## 3. Reach

Represents how many people could potentially see the mentions. Higher reach means wider audience exposure.

## 4. Interactions

Counts how much engagement the mentions generated. Includes likes, comments, shares, reactions, and clicks.

## 5. Polarity

Measures the emotional direction of the mentions. Indicates if conversations lean positive, neutral, or negative.

## 6. Sentiment

Reflects the overall mood expressed in the mentions. Helps you understand whether public opinion is favorable or unfavorable.

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## Summary

These six core metrics help you understand:

- **Mentions** — how much people talk.
- **Influence** — how strong those voices are.
- **Reach** — how far the conversation spreads.
- **Interactions** — how audiences react.
- **Polarity** — emotional direction.
- **Sentiment** — overall mood.

Keeping the focus on these primary metrics makes it easier to trace higher-level stories inside the dashboard.