Mention Cards – Fields & Details
Understand the fields, labels, metadata, and actions shown on individual mention cards.
Each Mention Card displays all essential information about an individual post collected from social media or web sources. The card layout is designed to present sentiment, media content, engagement, tags, and priority at a glance.
The following fields are visible in a typical Mention Card, based on the provided interface.
1. Source & Author Details
Source Platform / Domain
Displayed at the top of the card (e.g., outoftownblog.com).
This indicates:
- The website or social platform where the mention originated.
- Helps differentiate between blog articles, news, social posts, etc.
Author / Post Title
Shown prominently as the main title (e.g., “AirAsia Flight cancellations due to…”).
This includes:
- The article or post headline.
- The author or source identity.
- A quick preview of the content’s subject.
Published Date
Displayed next to the source domain (e.g., 2025-11-08).
Used to:
- Track when the content was published.
- Sort or filter mentions by timeline.
2. Text Snippet
A short Full Text preview is provided, showing the beginning of the post or article.
Features include:
- A “More” link to expand the full text.
- Quick visibility of keywords or context.
- Detection of relevant topics from the content.
3. Media Preview
A large visual block displays:
- The main image from the post
or
- A placeholder image when no media is available (as shown in the provided card).
This helps you quickly understand:
- Whether the content contains photos, graphics, or is text-only.
- Visual context for brand mentions.
4. Sentiment Score
A sentiment badge appears under the media block:
Example:
Positive (0.91)
This includes:
- The sentiment label: Positive, Neutral, or Negative
- The sentiment confidence score (0 to 1)
Used for:
- Quickly judging user emotion or tone
- Prioritizing negative/high-impact mentions
5. Engagement Metrics
At the bottom of the sentiment tag, engagement indicators appear:
Example:
- 🗨️ 98 (comments / interactions)
These represent platform-specific engagement counts such as:
- Comments
- Reactions
- Shares
- Other interaction metrics
6. Priority Badge
A red tag appears when the mention is flagged as important:
Example:
Priority: High
This highlights:
- Crisis-related mentions
- Major incidents requiring immediate attention
- Influential posts with potential impact
7. Tags & Topic Labels
Displayed as green rounded labels under the priority badge.
Examples:
AirAsia : proactivepassengers : safe
These show:
- Detected topics
- Auto-classified categories
- Extracted keywords mapped to thematic clusters
They help teams understand context instantly and filter by topic.
8. Action Buttons (Bottom Toolbar)
The bottom row includes quick-action icons:
- Open Full Mention
View the complete expanded card inside Kommon Poll.
- Tag / Categorize
Add or edit custom tags.
- View Original Source
Opens the original article or post in a new browser tab.
- Share / Export
Export or share the mention for reporting or team collaboration.
- Navigate Back / Forward (if enabled)
Move between mentions efficiently.
These shortcuts allow you to work quickly without leaving the dashboard.
Summary
A Mention Card consolidates all critical details of a single mention, including the source, sentiment, media preview, priority level, engagement metrics, topic tags, and action buttons. This structured layout helps you analyze each post efficiently and respond to important conversations in real time.